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健康之友2010年广告报价
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| POSITION 版位 - MAIN BOOK |
1-5 |
6-11 |
12-17 |
18-23 |
24+ |
| INSIDE FRONT COVER SPREAD \ 封二跨页 |
384,000 |
384,000 |
384,000 |
|
|
| 2ND DOUBLE PAGE SPREAD \ 第二跨页 |
372,000 |
372,000 |
372,000 |
|
|
| 3RD DOUBLE PAGE SPREAD \ 第三跨页 |
360,000 |
360,000 |
360,000 |
|
|
| 4TH & 5TH DOUBLE PAGE SPREAD \ 第四、五跨页 |
348,000 |
348,000 |
348,000 |
|
|
| DOUBLE PAGE SPREAD BEFORE TABLE OF CONTENTS \ 目录前跨页 |
336,000 |
336,000 |
336,000 |
336,000 |
336,000 |
| DOUBLE PAGE SPREAD BEFORE MASTHEAD \ 版权页前跨页 |
324,000 |
324,000 |
324,000 |
324,000 |
324,000 |
| FULL PAGE FACING MASTHEAD \ 版权页旁整版 |
162,000 |
162,000 |
162,000 |
|
|
| FULL PAGE FACING OPINION \ 卷首语旁整版 |
160,200 |
160,200 |
160,200 |
|
|
| FULL PAGE FACING FACE TO FACE \ 面对面旁整版 |
158,400 |
158,400 |
158,400 |
|
|
| FULL PAGE FACING WOMAN'S CHOICE \ WOMAN'S CHOICE旁整版 |
156,000 |
148,200 |
140,400 |
132,600 |
124,800 |
| DOUBLE PAGE SPREAD WOMAN'S CHOICE \ WOMAN'S CHOICE跨版 |
312,000 |
296,400 |
280,800 |
265,200 |
249,600 |
| FULL PAGE WITHIN 1ST THIRD OF THE MAGAZINE \ 杂志前1/3部份整版 |
150,000 |
142,500 |
135,000 |
127,500 |
120,000 |
| DOUBLE PAGE SPREAD WITHIN 1ST THIRD OF THE MAGAZINE \ 杂志前1/3部份跨版 |
300,000 |
285,000 |
270,000 |
255,000 |
240,000 |
| FULL PAGE WITHIN 1ST HALF OF THE MAGAZINE \ 杂志前1/2部份整版 |
138,000 |
131,100 |
124,200 |
117,300 |
110,400 |
| DOUBLE PAGE SPREAD WITHIN 1ST HALF OF THE MAGAZINE \ 杂志前1/2部份跨版 |
276,000 |
262,200 |
248,400 |
234,600 |
220,800 |
| FULL PAGE IN BEAUTY SECTION \ 美容栏目整版 |
138,000 |
131,100 |
124,200 |
117,300 |
110,400 |
| DOUBLE PAGE SPREAD IN BEAUTY SECTION \ 美容栏目跨版 |
276,000 |
262,200 |
248,400 |
234,600 |
220,800 |
| FULL PAGE SPECIFIED POSITION LOADING \ 指定版块整版 |
129,600 |
123,120 |
116,640 |
110,160 |
103,680 |
| DOUBLE PAGE SPREAD SPECIFIED POSITION LOADING \ 指定版块跨版 |
259,200 |
246,240 |
233,280 |
220,320 |
207,360 |
| FULL PAGE \ 内页整版 |
120,000 |
114,000 |
108,000 |
102,000 |
96,000 |
| DOUBLE PAGE SPREAD \ 内页跨版 |
240,000 |
228,000 |
216,000 |
204,000 |
192,000 |
| INSIDE BACK COVER \ 封三 |
162,000 |
162,000 |
162,000 |
|
|
| INSIDE BACK COVER SPREAD \ 封三跨页 |
324,000 |
324,000 |
324,000 |
|
|
| OUTSIDE BACK COVER \ 封底 |
180,000 |
180,000 |
180,000 |
|
|
| INSIDE FRONT COVER GATEFOLD \ 封面折页 |
780,000 |
780,000 |
780,000 |
|
|
| OUTSIDE BACK COVER GATEFOLD \ 封底折页 |
710,000 |
710,000 |
710,000 |
|
|
| 备注： |
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| 1. WOMAN'S CHOICE及之前只能发布形象广告； |
| 2. 常规软广告只能出现在杂志的后2/3部分，如指定在杂志前1/3位置，需在"杂志前1/3"报价的基础上加收10%的指定版位费； |
| 3. 如预定了形象广告在“杂志前1/3”，但送达菲林为软广告，杂志会将其广告安排至杂志的1/3后、1/2之前； |
| 4. 如指定“竞品第一个出现”，则按“杂志前1/3”收取费用； |
| 5. 如指定在某一版块内的栏目或文章后发布广告，则按指定版块并加收10%收取费用； |
| 6. 1/2版、1/3版仅能出现在杂志的后1/2部分；1/2版价格为整版价格的75%；1/3版价格为整版价格的65%；如一期有2个以上（包含2个）连排或对开，需加收10%的指定版位费； |
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